The Nest

NestApple's Real Estate Blog

Featuring real estate articles and information to help real estate buyers and sellers. The Nest features writings from Georges Benoliel and other real estate professionals. Georges is the Co-Founder of NestApple and has been working as an active real estate investor for over a decade.

127 Madison Avenue, Unit 4

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M127 is a celebration of materiality and history — a 1920 prewar boutique condo reimagined through progressive design, with seven full-floor simplexes and two duplex penthouses. The building’s architecture bridges old-world character with modern precision, resulting in residences that feel both grounded and refined.

Positioned on the fourth floor of this intimate nine-unit SHoP Architects-designed building, the apartment offers 1,577 square feet of thoughtfully designed living space accessible through a private keyed elevator. In addition to being one of NoMad’s most architecturally distinctive buildings, M127 offers its residents scale, low carrying costs ($2.40 PSF), and privacy that a boutique full-floor layout affords.

The open chef’s kitchen is outfitted by Schiffini, the timeless kitchen designer, and features a SubZero refrigerator, Bosch appliances, a built-in Miele espresso maker, and Carrara marble countertops. The bathrooms are appointed with Axor faucets and Bisazza tiles.

The building, which boasts a newly renovated lobby, is located by Madison Square Park, the location places residents at the intersection of NoMad, Flatiron, and Gramercy, with seamless access to the city’s finest dining, culture, and transit.

Taxes can be reduced by 17.5 percent through the primary condo abatement.



Written By: Georges Benoliel

Georges has been working in Wall Street for the last 16 years trading derivatives with hedge funds. He has been an active real estate investor for over a decade. Georges graduated from HEC Business School in Paris and holds a master in Finance from ESADE Barcelona.

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